China Entertainment Television ("CETV") is a leading 24-hour Putonghua general entertainment channel providing the latest Asian and international entertainment programming, bringing pioneering and innovative original productions to the Chinese community in the Asia Pacific region.
 
CETV leads the way in programme delivery by introducing first-run and exclusive popular dramas to audiences. Leveraging TOM's unique media platform coupled with the strengths of the Group's internet and wireless businesses, CETV will actively explore opportunities for combining traditional and new media elements in innovative initiatives. By teaming up with local and overseas media players, the TV channel aims to provide all-round and interactive entertainment over a multimedia platform.
 
As the first foreign satellite television channel granted landing rights into the cable systems of Guangdong, CETV has secured nationwide distribution via the Central Platform, covering hotels and foreign apartment compounds.
 
Yangcheng, an integrated communications business under the Television & Entertainment Group, is a preferred professional agency for international brands in China. The company is mainly engaged in cross-selling related Group products, media planning and buying, as well as providing tailormade PR and marketing campaigns and event management for customers. It has already extended its presence to third- and fourth-tier cities across China.